Improving Park Visitation Experiences: Sensor Data Validation at Long Branch Local Park
ABSTRACT: Optimizing park visitor experiences has gained recent attention, aided by the development of sensor tools that can better track user traffic and engagement. The purpose of this study is to validate sensor data at Long Branch Local Park, located in Montgomery County, to aid in better understanding visitation patterns as a means of maximizing visitor engagement within the entire park system. Sensor data was validated through onsite hand counts, and the sensors were found to be an inaccurate method of tracking visitor counts. Sensor relocation and algorithm development will allow for more accurate visitor counts. Park impacts due to COVID-19 are also discussed.